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    MENA’s water purifier market to be valued at $471 million by 2020

    February 18, 20152 Mins Read
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    Water purifier products anticipates a CAGR of 7.6% between 2014 – 2020

    The water purifier market across the Middle East and North African regions is expected to be valued at just under half a billion dollars according to Future Market Insights.

    With most consumer water purification systems split into two systems, namely ‘point of use’ (POU) and ‘point of entry’, it is estimated that the total market will see a compound annual growth rate of 7.6%. Our goal is to make the processors cheap enough that entrepreneurs in low-and middle-income countries will want to invest in them and then start profitable waste-treatment businesses.

    To date, the preferred technology for purifying water is a combination of reverse osmosis and ultraviolet, with the height of the demand coming from the urban centres of the GCC. It is estimated that the UAE will be one of the strongest markets with the volume of units reaching just under 150,000 by 2020.

    With a range of household brands such as LG, Panasonic, Strauss Water and Eureka Forbes, all vying for the lion’s share of the market, emerging companies such as Bhabha Atomic Research Station (BARC), are also making a play by offering versatile solutions such as solar or even bicycle pedal-powered purification systems.

    Recent high profile examples of addressing the water purification industry came from the Janicko Bioenergy company, based in Seattle, whose ‘Omniprocessor’ can take the waste from 100,000 people and produce 86,000 litres of water per day, enough for 43,000 people. With support funding from the Bill and Melinda Gates Foundation, Bill Gates  commented; “Our goal is to make the processors cheap enough that entrepreneurs in low and middle-income countries will want to invest in them and then start profitable waste-treatment businesses.” Related article East Africa: an impact investment hub

    East African impact investment spend stands at $8 billion

    Unsanitary water is responsible for 3.4 million deaths per year, 99% of which occur in the developing world.

    Our goal is to make the processors cheap enough that entrepreneurs in low-and middle-income countries will want to invest in them and then start profitable waste-treatment businesses.

    Bhabha Atomic Research Station Bill and Melinda Gates Foundation drinking water Featured Future Market Insights Janicko Bioenergy LG MENA Omniprocessor Panasonic point of entry Point of use Strauss Water and Eureka Forbes water purifier
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    Telematics and Fleet Management Firm POZI Raises €650k in Landmark Deal

    October 15, 2025

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